Choosing your wedding dress is one of the most personal – and exciting- parts of planning your big day. If you’ve fallen in love with a beautifully crafted design from Europe, you’re not alone. More and more U.S. brides are shopping globally to find unique, well-made gowns.
But with that freedom comes a common concern: international shipping, tariffs, and unexpected taxes. That’s why at Ismatyra, we believe in total transparency. Designed in Lithuania, our gowns are shipped worldwide- including to the USA – with love, care, and no hidden charges from our side.
With the April 2, 2025 announcement of a new 20% tariff on many European imports under former President Donald Trump’s national economic policy, it’s more important than ever to understand what this means for your bridal budget.
Let’s break it down, step by step.
As part of a broader trade initiative to protect U.S. manufacturing and reduce reliance on European luxury imports, the U.S. government enacted a 20% tariff on select European – made goods, including wedding dresses, as of April 2, 2025.
This was officially confirmed via a White House fact sheet declaring a national emergency on foreign economic influence, aimed at rebalancing global trade. The policy affects products entering the U.S. from European Union countries and applies whether purchased in – store or online.
For brides shopping internationally, this policy means that U.S. Customs and Border Protection (CBP) now assesses a 20% import duty on wedding dresses ordered from Europe.
All of our gowns at Ismatyra are designed in Lithuania, Europe and shipped globally. Our production adheres to high – quality European design standards, with a focus on elegance, customization, and detail.
While we’re based in Europe, we regularly ship to brides in the U.S., and we’re committed to making that process as smooth and predictable as possible.
Here’s the breakdown:
20% U.S. import tariff, effective April 2, 2025
State or local sales tax (depending on where you live)
Courier customs handling fees (usually under $30–50)
No European export tax from Ismatyra
No additional fees added to your checkout by us
No hidden charges after your purchase
We keep our pricing clear. Any tax added comes directly from U.S. authorities – not Ismatyra.
Once your order arrives in the U.S., your courier (such as FedEx, DHL, or UPS) will contact you to collect any customs charges before delivering the dress.
Typically, this involves:
A notification email or call
A secure link to pay the import duty
Confirmation and final delivery scheduling
Despite the 20% tariff, many U.S. brides still choose international designers because of:
Original designs not available locally
Superior craftsmanship
Full customization options
Better pricing – even after tax
At Ismatyra, our gowns remain competitively priced even with U.S. duties factored in.
When shopping at Ismatyra, your order includes:
Your chosen gown or robe
All selected customizations
Packaging and shipping fee
Zero export or hidden EU charges
Your final invoice will reflect exactly what you paid. If any taxes are due later, they’re imposed by your own country.
To stay one step ahead, we recommend:
📦 Order early: Allow time for both production and customs clearance
💸 Budget for duty: Add ~20% to your expected dress cost
📝 Keep records: Save your invoice for customs and tracking
📬 Track your package: Stay in contact with your courier for updates
💬 Ask questions: Contact us anytime – we’re here to help
We know buying a wedding dress internationally can be intimidating. That’s why we offer:
Transparent pricing – what you see is what you pay
Step-by-step order tracking
Secure shipping and protective packaging
Friendly customer service to guide you through customs
Optional customization for a perfect fit
Visit our Shipping & Delivery FAQ for more detailed help.
Q1: What is the current U.S. tariff on wedding dresses from Europe?
A: As of April 2, 2025, there is a 20% import tax on European-made wedding dresses.
Q2: Will I pay any taxes to Ismatyra?
A: No. We do not charge export or VAT taxes on international shipments.
Q3: How are customs fees paid?
A: Your courier (DHL, FedEx, etc.) will notify you with payment instructions before final delivery.
Q4: Can Ismatyra help me estimate my customs fees?
A: We can guide you based on experience, but only U.S. Customs can give you exact figures.
Q5: Will my dress be delayed in customs?
A: Customs clearance is typically 1–3 business days. We recommend ordering early to allow for processing time.
Q6: What if I refuse to pay the import fees?
A: Your dress would be returned, and additional shipping fees may apply. We always recommend planning for the tariff in your dress budget.
You’ve chosen a dress that speaks to your heart – and nothing should get in the way of wearing it. At Ismatyra, we ensure that international shopping feels as joyful as it should be.
We’re here to help you navigate new regulations, answer your questions, and deliver your dream gown with care.
💍 Explore our latest bridal designs and begin your custom experience at Ismatyra. Love knows no borders – and neither do our gowns. And do not forget to use our promo code ISMATYRA15 for 15% OFF for all the bridal gowns!
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